World of Marketing Podcast

Co-Executive Producer / Senior Editor

An Unscripted Interview Format Podcast for White Collar Entrepreneurs

Project Overview

I took over this project when I developed Foster Consulting’s Video Production department. It had been running for several years before I took the helm. In the years I’ve executive-produced this series, we’ve restructured the conversations to follow story guidelines and have organically built in a 3-act structure.

Personal Statement

This project is a source of pride for me. I was able to jump into a series that had seen a good amount of success already and improve its reach and audience retention by well over 100% simply by adjusting key aspects of its story and messaging.

How I Grew as a Part of This Project

This was a tricky project purely because prior to working on it, I was not a big podcast listener. I did not know the first thing about podcasts. However, I dug my teeth in, became a listener, researched media trends for podcasting, and developed an understanding for how narrative audio drama could improve audience engagement and reach for informational series such as this one!

March 25, 2024

What is Scott?

Scott Duvall is a screenwriter, development producer, marketing director, and burrito enthusiast. Focused on telling the stories of life, Scott has built a career around getting the word out about others’ journeys and triumphs.

Discover Scott ↗

Get in Scott’s Mind

Life is hard. It’s fun to escape. Run away into the surreal and intriguing world of Scott’s thoughts. Sent directly to your inbox, these posts will keep you apprised of what Scott is up to and how he’s building a better culture for the world one story at a time.

Subscribe to Newsletter

Enter the Zeitgeist

Work With Me to Tell Your Story

The process is simple.

You scream from the rooftops. I scream from the rooftops. You think it’s an echo, but then it keeps going. You realize it’s me responding to your initial rooftop scream. We find each other. We discuss the story you’re trying to tell at a much more reasonable volume. I research your audience and develop your story in a way that helps you connect with your target audience.

If you aren’t a fan of yelling across vast distances or it’s cold outside, we could try carrier pigeons or smoke signals, but emailing might be easier. Actually, yeah. Let’s just go with that.

SAY WHAT?? ^{(Say What??)}

Not sure you’re “story” material? That’s ridiculous. You’ve started a business or are helping it grow. There are more sane things to do with your time, trust me. Look at the other crazy people in history. Why do we remember them? Because they made a good story.